Market structural opportunities are still strengthening in building materials
Editor：Zhejiang Zhenshen Insulation Technology Corp. Ltd. │ Release Time：2019-03-04
After the economic data in May was significantly lower than expected, the policy accelerated to “stable growth”, from the introduction of stimulus policies such as RRR cuts to the recent Premier Wen’s “stable growth in a more important position”, many signals indicate “steady growth” "It has become the primary goal of current government regulation and control policies. After the short-term shock of the current market, structural opportunities are still active. Driven by the railway infrastructure and affordable housing, we are optimistic about the recent trend of the building materials sector.。
Policy becomes a potential good pusher
Fiscal policy not only helps to improve the fundamentals and prosperity of the industry, but also has a clear effect on the boost of market confidence. The directional significance of the building materials sector cannot be ignored. As long as the “steady growth” policy continues to be introduced, the market will have a lot of structure. Sexual opportunities. The State Council meeting proposed to “launch a number of major projects with strong driving force”. Although it did not fully ignite market enthusiasm, it has positively stimulated related sectors such as building materials and building materials, and promoted its tenacious resilience and even against the market.。
China is the world's largest producer and consumer of building materials. Under the background of building an energy-saving society and strengthening the country's ability to innovate independently, the theme of energy conservation and technological innovation will be a hot spot for the development of the industry.。
The weakening of the decoration industry is strong
The news said that the mandatory quality standards for residential decoration are expected to be introduced within the year, and relevant quality standards have been reported. At present, the proportion of fine-decorated residential buildings in China is relatively low. In 2011, the proportion of fine-decorated residential buildings in the newly opened cities in China was only 14.1%. In the next two years, new commercial real estate projects will face a concentrated listing period, which will bring huge benefits to the decoration industry. Market space. Under the general trend of residential industrialization, the design standards for hardcover houses have been valued by developers. It is expected that after 2014, the scale of residential fine decoration market will exceed 1 trillion yuan.。
In the decoration industry, the public service sector has benefited from the rapid development of China's hotel industry, which is almost unaffected by the macro-control of real estate. At the same time, the state has increased support for the cultural industry. It is expected that the cultural industry will provide 26 billion market to the decoration industry every year. Under the continuation of the real estate control policy, fine decoration may further push up the transaction price of the commercial residential market. At present, the fine decoration market in China shows that the first- and second-tier cities are unevenly distributed. In 2011, the proportion of fine-decorated residential buildings in Guangzhou, Beijing and Shanghai has exceeded 20%. Hangzhou and Nanjing are only 10%, while Wuhan is only 5%.
"trade-in" to enhance the prospects of the furniture industry
Since the large-scale construction of commercial housing in China around 2000, we have accumulated a large number of old-for-new replacement needs. After the replacement of automobiles and home appliances, furniture will become the next focus of policy support. The Ministry of Commerce is actively supporting local trials for furniture replacement. The old-for-new policy will be promoted until the end of September this year, and it will directly drive nearly 400 billion yuan of furniture consumption.
As an important policy to stimulate consumption this year, on July 1, Beijing will officially introduce a policy of replacing the furniture with the old one. According to estimates, at present, more than 1 million sets of old furniture are eliminated every year in Beijing, which means that 1 million sets of furniture will be added to the market every year. According to the current market price of at least 3,000 yuan per set of furniture, the annual market demand for Beijing will be replaced by old ones. More than 3 billion yuan。
Energy-saving building materials face opportunities
China's new housing area is 2 billion square meters per year, of which more than 80% is high-energy buildings. At present, the existing urban and rural construction area is 43 billion square meters, and less than 5% of energy-saving standards are available. In July 2011, the Ministry of Housing and Urban-Rural Development issued the “Notice on Establishing Safe Housing Construction Materials and Parts Purchasing Information Platform”, requesting the recommendation platform for participating units in the construction of affordable housing. The launch of affordable housing will drive the demand for building materials market, and the demand for energy-saving building insulation materials will rise steadily.。
Statistics show that the use rate of energy-saving foam glass such as insulating glass and Low-E insulating glass in China is less than 10%. To increase the utilization rate of energy-saving glass, it is necessary to drive key projects, and the construction of affordable housing is a rare opportunity. . Recently, the glass industry is gradually welcoming the warming trend. Prices in mid-April have rebounded slightly in the middle of April, and inventory has continued to decline. As demand increases, energy-saving glass may face better investment opportunities in the future.。